leelefever asked:
A simple story that illustrates the forces shaping social media. This video comes in an unbranded “presentation quality” version that can be licensed for use in the workplace. www.commoncraft.com
this is a better discription of the open source comunity then anything!
I would like to know, wish software die the used for this video:-)
SOCIAL MEDIA,….. I love Social Media, nice explanation
Point taken, though I think we might be getting into splitting hair territory. Do you have a link for that Center for Journalism quote? I’d love to blog about it.
A reply on a podcast is not “episodic” by definition therefore not a true “podcast” but rather a “response video”.Therefore, I would rather consider podcasting as a tool for social media. ( not that all these make any significant difference in practice , only theoretically)
“Center for Journalism and Communication Research at the University of Texas at Austin in the USA proposed a four-part definition of a podcast: A podcast is a digital audio or video file that is episodic; downloadable; programme-driven, mainly with a host and/or theme; and convenient, usually via an automated feed with computer software”. One of the key words in the all definitions for podcasting is “episodically”.
Podcasting usually comes with RSS, which usually means a comments section somewhere. Go back to the site where the podcast is posted and you’re likely to have a venue for return channel communication. I commented on a space podcast once and the following podcast spent 20 minutes answering my comment. Also, to the point of this video, you record your podcast, then I record my podcast in response - we both can ’cause it’s so cheap and easy - we’re communicating back and forth.
Simple yet effective.
Scoopville sucks!
i think the phenomenon is not called social media but social media publishing / social publishing…
the big ice cream company is representing the big publishing companies who r struggling to survive because they havent heard the buzz…
ok my icecream company comes round my house smashes up my board out side my house then sends in 2 goons who break my legs . so i tried youtube instead i got loads of ratings to begin with then youtube found out i was getting to popular so they restricted my hit count down to zilch, free market econmy means didlee squat when it comes to big business
beautifully done! great animation
fantastic video! it’s clear that a lot of hours went into the making of it
there is one thing though, one might argue that “podcasts” or “podcasting” is not “social media” since it is a one way comunication channel
Very cool video and smart way of presenting the idea
Great but…um. Not helpful if you are the big ice cream company. How does that company use social media? Same problem with most social media explanations. Simplistic, not actionable. But it’s fun and sounds great.
social media IS the future
good work
i laughed….. this was good
fuck that!!! Capitalize media right now!!!!!
clear story but stupid visuals
i love the way this guy presents.
great video! will help people understand how social media works. Lots of myths out there!!!
RWHarmer Brand Management
Feel the fever ;o)
now i want icecream
ScoopVille = SiliconValley!!!